The foray of crypto gamers into the sports activities house has been apparent and fairly fast-paced. It isn’t any shock that crypto appears to have discovered a pure house on this area given it’s a fan-driven house. That has been behind the success of many fan tokens prior to now months. Fan Token is a token created by crypto agency Socios.com which has been favorably obtained by each sports activities and crypto followers around the globe.
This time round, Socios.com has taken this one step additional with a brand new partnership. The firm not too long ago introduced that it was partnering with soccer star Lionel Messi. This new partnership has opened up new horizons for crypto and sports activities followers and what they’ll do with these tokens.
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In a current announcement posted to its web site, Socios.com formally welcomed Lionel Messi aboard the ship. The footballer is collaborating in a marketing campaign as a model ambassador with the slogan “Be more”. This aligns with what Socios.com states as its agenda going ahead. It explains that with the brand new partnership, they hope “to build a more inclusive, exciting and rewarding future for fans across the world.”
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Lionel Messi who’s a model in himself is little question a superb addition to the Socios.com model. With a number of world data to his identify, the footballer is beloved by tens of millions of adoring followers all around the world. It is clear that Socios.com is seeking to faucet into this immense fan base and pull tens of millions extra into crypto via the footballer’s fame.
Socios.com revealed that the partnership with Messi can be for an preliminary interval of three years. This wording leaves room for interpretation that means that Socios.com could have plans to increase its partnership with the footballer on the finish of this three-year interval.
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As for Lionel Messi, he states his causes for the partnership to be for followers to get the popularity they deserve for his or her assist of the game. One of those methods is with the ability to have a say in what their favourite groups do by being concerned in these fan tokens.
“Since I played my first professional game the passion of the fans has been a driving force that has helped inspire me to be my very best. Fans deserve to be recognized for their support. They deserve opportunities to influence the teams they love,” Messi stated. “Socios.com exists to enhance the fan experience, to enable fans to ‘be more’. I’m proud to join Socios.com’s mission to create a more connected and rewarding future for fans around the world.”
As for Socios.com, it’s a welcome growth which Alexandre Dreyfus, CEO of Socios.com, defined. He added that the corporate is attempting to make followers really feel valued and that their assist of the gamers/recreation issues.
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“We are delighted to announce Lionel Messi as our new Global Brand Ambassador and look forward to building a more inclusive, exciting and rewarding future for fans across the world together. We have taken great strides forward in the last few years, but, if football fans know one thing, it’s that with Lionel Messi on your side anything is possible.” – Alexandre Dreyfus, CEO of Socios.com.
Lionel Messi is without doubt one of the most adorned footballers of all time. He at the moment holds seven Ballon d’Ors and a complete of six Golden Boots, greater than some other footballer within the historical past of the sport. Most notable has been the fierce rivalry between Messi and Ronaldo, each of which have continued to compete for the title of the best footballer even into their 30s.
Featured picture from UEFA.com, chart from TradingView.com