Bob Iger, the previous CEO and chairman of the US diversified multinational mass media and leisure conglomerate Disney, has made a private funding in Genies, a digital avatar expertise firm, adopted by becoming a member of the board of the Los Angeles-based metaverse agency.
Iger, who stepped down as chairman of Disney final yr, has joined the Genies board. Therefore, the chief will work alongside different Genies board members, together with Bond’s Mary Meeker, NEA’s Rick Yang and Genies co-founders Akash Nigam and Evan Rosenbaum.
Iger is a brand new investor in Genies. Other traders in the corporate embrace Breyer Capital, Bond Capital, and New Enterprise Associates.
Iger talked concerning the growth and stated:
“I’ve always been drawn to the intersection between technology and art, and Genies provides unique and compelling opportunities to harness the power of that combination to enable new forms of creativity, expression and communication. I am very excited about the company’s vision, and I look forward to working with the entire team. I will help Genies navigate its mission to empower humans to create their own avatar ecosystems (avatars, avatar fashion lines, avatar worlds, and avatar experiences) in web3.”
Iger was the CEO of Disney for fifteen years (from 2005 to 2020) and stepped down as the corporate’s chairman final yr. While Iger was the top of Disney, he spearheaded the acquisitions of Pixar, Lucasfilm, and Marvel Entertainment and the launch of the streaming platform Disney+.
Increasing Access for Wearable Digital Goods
Genies is a California-based cellular app firm that enables customers to clone themselves. Founded by Akash Nigam and Evan Rosenbaum in 2017, the US avatar expertise agency continues to construct digital avatars for folks and communities.
Genies client app permits customers to create totally personalised avatars for use in apps equivalent to WhatsApp, Facebook Messenger, Instagram, iMessage, Giphy, and plenty of extra. Genies additionally supplies a software program growth equipment (SDK) that allows companies to create their branded avatar expertise and on-line market instantly in their apps. The agency additionally owns an Avatar Agency that creates digital variations of its clients.
Last May, Mary Meekeer joined the Genies board when she led a $65 million Series B funding spherical into the metaverse firm. EA, Breyer Capital, Tull Investment Group, NetEase, Dapper Labs and Coinbase Ventures additionally participated in the funding spherical.
In 2021, Genies began providing non-fungible tokens (NFTs) in partnership with celebrities equivalent to musician Shawn Mendes, Warner Music Group, Universal Music Group, amongst others, to be their official avatar and digital items NFT supplier. Besides such focused alternatives, Genies has additionally began rolling out mass client avatar instruments in beta.
Image supply: Shutterstock